{"id":3635,"date":"2010-02-09T05:34:35","date_gmt":"2010-02-09T10:34:35","guid":{"rendered":"https:\/\/blog.bellostes.com\/?p=3635"},"modified":"2010-02-09T05:34:35","modified_gmt":"2010-02-09T10:34:35","slug":"del-eslogan-a-la-arquitectura-vodafone-headquarters","status":"publish","type":"post","link":"https:\/\/blog.bellostes.com\/?p=3635","title":{"rendered":"del eslogan a la arquitectura- vodafone headquarters"},"content":{"rendered":"<p><a href=\"https:\/\/blog.bellostes.com\/media\/vodafone-headquarters-02.png\"><img loading=\"lazy\" decoding=\"async\" width=\"675\" height=\"202\" class=\"alignnone size-full wp-image-3640\" title=\"vodafone-headquarters-02\" src=\"https:\/\/blog.bellostes.com\/media\/vodafone-headquarters-02.png\" alt=\"\" srcset=\"https:\/\/blog.bellostes.com\/media\/vodafone-headquarters-02.png 675w, https:\/\/blog.bellostes.com\/media\/vodafone-headquarters-02-330x98.png 330w\" sizes=\"auto, (max-width: 675px) 100vw, 675px\" \/><\/a><\/p>\n<p>Vodafone headquarters, Porto &#8211; Portugal (2). Arquitectura, Jos\u00e9 Ant\u00f3nio Barbosa y Pedro Guimar\u00e3es \u00abBarbosa Guimar\u00e3es Arquitectos\u00bb. Fotograf\u00edas, Fernando Guerra FG+SG.<\/p>\n<p>El eslogan de la campa\u00f1a publicitaria de la empresa promotora del edificio, en el a\u00f1o 2006 sonaba as\u00ed: \u00abvodafone life, life in motion\u00bb (vodafone vive, vive en movimiento). El proyecto propone la traducci\u00f3n de este lema al lenguaje de la arquitectura.<\/p>\n<p><a href=\"https:\/\/blog.bellostes.com\/media\/vodafone-headquarters-01.png\"><img loading=\"lazy\" decoding=\"async\" width=\"668\" height=\"203\" class=\"alignnone size-full wp-image-3639\" title=\"vodafone-headquarters-01\" src=\"https:\/\/blog.bellostes.com\/media\/vodafone-headquarters-01.png\" alt=\"\" srcset=\"https:\/\/blog.bellostes.com\/media\/vodafone-headquarters-01.png 668w, https:\/\/blog.bellostes.com\/media\/vodafone-headquarters-01-330x100.png 330w\" sizes=\"auto, (max-width: 668px) 100vw, 668px\" \/><\/a><\/p>\n<p>Y recurre a las formas irregulares, fragmentadas, inestables, para dar una imagen din\u00e1mica, una imagen que transmita la sensaci\u00f3n de arquitectura en movimiento.<\/p>\n<p>El resultado es un volumen poli\u00e9drico, compuesto por cuadril\u00e1teros irregulares, construido como una cascara\u00a0 de hormig\u00f3n armado, donde la estructura portante y la compositiva coinciden en un \u00fanico elemento constructivo, el muro.<\/p>\n<p>+ <a href=\"http:\/\/www.barbosa-guimaraes.com\/\">Vodafone headquarters &#8211; Barbosa Guimar\u00e3es Arquitectos<\/a> (ilustraciones, en flash)<br \/>\n+ <a href=\"http:\/\/www.dezeen.com\/2009\/11\/23\/vodafone-headquarters-by-barbosa-guimaraes\/\">Vodafone headquarters &#8211; Dezeen<\/a> (art\u00edculo de texto con fotograf\u00edas y planos)<br \/>\n+ <a href=\"http:\/\/www.thecoolhunter.co.uk\/article\/detail\/1675\/vodafone-head-office--portugal\">Vodafone headquarters &#8211; The Cool Hunter<\/a> (art\u00edculo de texto con fotograf\u00edas)<br \/>\n+ <a href=\"http:\/\/www.ultimasreportagens.com\/367.php\">Vodafone headquarters &#8211; Ultimas Reportagens<\/a> (reportaje de fotograf\u00edas)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vodafone headquarters, Porto &#8211; Portugal (2). Arquitectura, Jos\u00e9 Ant\u00f3nio Barbosa y Pedro Guimar\u00e3es \u00abBarbosa Guimar\u00e3es Arquitectos\u00bb. Fotograf\u00edas, Fernando Guerra FG+SG. El eslogan de la campa\u00f1a publicitaria de la empresa promotora del edificio, en el a\u00f1o 2006 sonaba as\u00ed: \u00abvodafone life, &hellip; <a href=\"https:\/\/blog.bellostes.com\/?p=3635\">Continua leyendo <span class=\"meta-nav\">&raquo;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,42,101],"tags":[],"class_list":["post-3635","post","type-post","status-publish","format-standard","hentry","category-arquitects","category-arquitectura-y-hormigon-visto","category-proyectos-espacios-administrativos"],"_links":{"self":[{"href":"https:\/\/blog.bellostes.com\/index.php?rest_route=\/wp\/v2\/posts\/3635","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.bellostes.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.bellostes.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.bellostes.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.bellostes.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3635"}],"version-history":[{"count":0,"href":"https:\/\/blog.bellostes.com\/index.php?rest_route=\/wp\/v2\/posts\/3635\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.bellostes.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3635"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.bellostes.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3635"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.bellostes.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3635"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}